In contemporary make-up, the keyword is versatility. Beauty products are no longer simple application tools, but true creative allies capable of transforming the look with just a few gestures. From defining the eyes to enhancing facial volumes, the new approach to make-up focuses on high-performance formulas, innovative textures, and products that are easy to use even in everyday life.
In this direction, the new proposals from Naj Oleari Beauty fit in, expanding their range with a selection of references designed to express beauty in a personal and contemporary way: from the eye and lip pencils Stay Glide Eye Pencil and Perfect Trace Lip Pencil to the multifunctional line Bloom Up Stick, up to the new Wonder Look Reloaded Eyeshadow Palette.
The return of the pencil: precision and creative freedom
Among the strongest beauty trends, the pencil returns as a protagonist, reinterpreted as an essential element to define, sculpt, and personalize every look. From soft lip contours inspired by the Blurred Lips trend to more graphic and intense eyeliners, the stroke becomes an expressive gesture capable of enhancing even the most natural make-up.
Stay Glide Eye Pencil and Perfect Trace Lip Pencil combine precision, intensity, and long-lasting wear thanks to formulas designed to adapt to different styles. Available in 12 shades, from neutral tones to more vibrant colors, they allow you to create sophisticated, discreet, or bolder looks.
The Stay Glide Eye Pencil is a sharpenable eye pencil characterized by a gel effect texture that ensures even color release from the first application. The buildable formula allows you to create defined lines, smokey eyes, and liner-to-shadow blended effects, maintaining an intense and smudge-resistant result.
Bloom Up Stick: the new idea of effortless beauty
Simplicity and performance are at the center of Bloom Up Stick, the proposal by Naj Oleari Beauty that interprets the concept of Effortless Beauty: an intuitive, fast, and creative make-up, designed to accompany a dynamic routine.
The line includes two references dedicated to the face:
- Bloom Up Blush Stick, to give color and luminosity with a natural effect;
- Bloom Up Sculpt Stick, to define facial features and create a harmonious sculpted effect.
The creamy and melting textures apply easily and blend with the skin, allowing you to modulate the intensity and achieve a uniform result. Also designed for on-the-go touch-ups, the sticks respond to the increasing demand for multifunctional products that simplify the beauty routine without sacrificing performance.
The Bloom Up Blush Stick is available in four shades: Soft Nude, Petal Pink, Cool Berry, and Mellow Cherry. Its formula also allows versatile use on the lips, for an immediate touch of color.
The Bloom Up Sculpt Stick instead offers four shades designed to enhance different skin tones: Light Cool, Light Neutral, Warm Medium, and Neutral Dark, offering a natural and modulable definition.
Wonder Look Reloaded: the gaze dresses in new textures
Completing the novelties is Wonder Look Reloaded Eyeshadow Palette, an eye palette that interprets the gaze in a modern key through a balance of color, light, and depth.
Designed to accompany every moment of the day, it allows you to create nude and sophisticated looks thanks to matte shades, but also more intense and luminous make-up through shimmer, frost, and metallic finish textures.
The palette combines matte eyeshadows with a velvety texture, reflective shimmers, and hybrid formulas with a luminous effect inspired by the wet-look. The blendability and the possibility to modulate the color allow you to easily switch from a natural to a more defined result.
Available in three color variants – Blackout, Brown Matter, and Raw Rose – Wonder Look Reloaded becomes an essential element of the contemporary beauty kit, designed to adapt to every style and occasion.
With these new proposals, Naj Oleari Beauty tells a vision of make-up that is increasingly free and personal: intuitive products, evolved textures, and high-performance formulas come together to create looks capable of expressing every shade of modern beauty.
