Highlighted in the text are some photos of the award ceremony, by Alessandro Martellotta
Fashion as a meeting point between talent, education, creativity, and elegance. This is the common thread of the third edition of “September Fashion Week – Identity Milano”, the event conceived by Laura Panigatti and held in Milan, at the Maxi Collection spaces. An evening dedicated to collections and new expressions of the fashion system, which had as its central moments the presentation of the “Assomoda 2026 Award”, an award promoted by Assomoda, the Italian Federation of fashion and sports agents and distributors adhering to Confcommercio. The awards were presented by Maurizio Governa, president of Assomoda, who celebrated three realities and personalities distinguished by different paths and sensibilities.
Three awards, three identities
The Style Award was given to Martina Gori from the Moda Cesena School, while the Creativity Award went to Elena Campus from the Swiss Fashion Impulse Association. Finally, Cinzia Dori received the Elegance Award.
Three awards that tell three different dimensions of the fashion world: the search for style, the ability to experiment and interpret the contemporary, and the idea of elegance that continues to represent one of the most recognizable codes of fashion. The ceremony was part of an evening full of events and presentations, confirming the vocation of “September Fashion Week – Identity Milano” as a meeting space for designers, brands, institutions, and industry protagonists.
Collections on the catwalk
During the event, the collections of Salvati Gioielli by Francesca Salvati, Erika Mazzola, Boutique Marinoni, BB Barbara Braghin, and Giusy Store were presented, along with the proposals of Molinari Occhiali and Giovanni Marigo. A journey through fashion, accessories, and stylistic research that animated the Maxi Collection catwalk, creating a collective story of the different identities that make up today’s fashion landscape. The event was sponsored by Assomoda, Regione Lombardia, and Confcommercio Milano Lodi Monza Brianza. Among the partners were Brescia Calcio Femminile and Lavazza, while the event was held in collaboration with Associazione ABE – Associazione Bambino Emopatico ODV di Brescia.
The catwalk becomes solidarity
The connection with ABE gave the evening one of its most intense moments. The protagonist was the little Alice, who, after obtaining permission to leave the hospital and on behalf of the association, was able to walk on the catwalk.
A simple gesture but with a strong symbolic value, which brought to the stage a different dimension of fashion: one capable of creating attention, inclusion, and opportunities for solidarity.
Faces and institutions
The evening was also attended by showgirl Miriana Trevisan and model and actor Alessio Filippelli. Among the guests present to watch the fashion shows were also Guido Bertolaso, Welfare councilor, and Simona Tironi, Education, Training, and Labor councilor of the Lombardy Region; Annamaria Gandolfi, gender equality councilor of the Lombardy Region; Lorenzo Tonini, president of the Associazione Bambino Emopatico Brescia; Clara Gorno, president of Brescia Calcio Femminile; and Giulia Pari, world champion in women’s arm wrestling. The Milanese evening intertwined fashion, institutions, education, and social commitment, in an event that chose to focus not only on collections, but above all on the people and stories that contribute to giving meaning to the fashion system. And it is precisely in this balance between style, creativity, and elegance that the three Assomoda 2026 Awards found their meaning: valuing different paths, but united by the ability to transform fashion into expression, research, and identity.